Based in the heart of the Surf Coast, Shore Finance Co. is a dedicated finance brokerage committed to guiding clients through their financial journeys. As a boutique business with deep local roots, we bring over a decade of industry expertise to help you achieve your goals.
"Shane provided a level of advice and support that was bespoke and personalised. He has a team of experts that were able to get the project completed and ultimately provide very accurate budget estimates and lender options. Thanks again to Shane."
"Shane helped us purchase our first home. He made the process easy, stress free and explained everything to us. We highly recommend Shane to any first home buyer who needs the support and knowledge to help guide them through the process. We can't thank him enough!!!"
"Shane was so efficient sourcing the appropriate loans for us and organising all of the paperwork. This is the first time I have used a broker and honestly I don't know why I haven't done it before! It was great to have that personalised customer service — Shane and his team were very responsive and just made the whole process so quick and simple."
We work with first home buyers, upsizers, and refinancers — finding the loan that fits your life, not just the numbers.
Buying your first home feels huge — but with the right strategy, it's more achievable than you think.
You've outgrown your space. Leverage your equity and make the move without getting the timing wrong.
Already have a mortgage? There's a good chance you're paying more than you need to.
Based on the Surf Coast, Shane Martin brings over a decade of finance industry experience to every client relationship. As a boutique brokerage, Shore Finance Co offers the kind of personalised service that the big banks simply cannot match.
Whether you are buying your first home in Geelong, upgrading on the Surf Coast, or looking to refinance and save — Shane takes the time to understand your situation and find the loan that genuinely works for you.
In 30 minutes, we'll assess where you're at, what's possible, and give you a clear next step. No pressure. No obligation. Just clarity.
Limited spots available each month
Shore Finance Co is a locally owned mortgage brokerage proudly serving home buyers across Geelong, Torquay, Anglesea, Lorne, Aireys Inlet, Jan Juc, Barwon Heads, Ocean Grove, Drysdale, Leopold and Newtown. Whether you're a first home buyer, upgrading, or refinancing — we work with 35+ lenders across Australia. Book a free strategy session today.
Last updated: 2026
Authorisation: Shore Finance Co ABN 50 174 262 305 / ACN 694 541 556 is authorised under Mortgage Specialists Pty Ltd ACN 612 422 178 Australian Credit Licence 387025.
Credit Representative Disclosure: Shane Martin is a Credit Representative (479984) of Mortgage Specialists Pty Ltd ACN 612 422 178 Australian Credit Licence 387025.
Information we collect: We collect personal information (name, email, phone number) that you provide when submitting an enquiry. We only collect what is necessary to provide our mortgage broking services.
How we use your information: Your information is used to respond to your enquiry and provide mortgage broking services. We do not sell your information to third parties.
Access & correction: You have the right to access and correct your personal information. Contact us at [email protected].
General Disclaimer: The information provided on this site is on the understanding that it is for illustrative and discussion purposes only. Whilst all care and attention are taken in its preparation, any party seeking to rely on its content or otherwise should make their own enquiries and research to ensure its relevance to your specific personal and business requirements and circumstances. Terms, conditions, fees and charges may apply. Normal lending criteria apply. Rates are subject to change. Approved applicants only.